SEO

SEO stands for search engine optimization. It basically means optimizing our website so that it ranks on search engines like Google and Bing and other things like that we can get organic traffic to our website. It is actually the best traffic source for a website.

How does SEO works ?

Firstly they scan our website means they look at our pages content and check whether it actually have the keywords which the user is actually searching for. So Google's job is to provide the most relevant answers to the users search query whatever they are searching for.

The second step is other websites linking to us. So this tells Google that we know the website's relevance and also this website is a helpful resource. So normally when people actually link to a specific page it means that page is sort of important and it gives that page what we call link juice.

Click-through rate is the another factor that affects the SEO. Google also takes low click-through into consideration. Basically users experience is another factor; how long someone actually spends on your website will actually tell a lot to Google whether or not this website is a valuable resource.

Another factor is the speed of the website so if our website takes longer time to load then people are going to click off our website. So boosting the site's loading speed is also a major factor. Google has publicly confirmed that they use our site's loading speed as a ranking factor. It penalizes slow loading websites. Google's number one job is to give their users the best result for a given search.

Another factor is mobile friendliness it's really important to have a mobile-friendly web. So our goal is to make a best website for the user. Make the user happy and solve their problem and then only we'll get ranked Ok, so it's also really important.